March 21, 2023
Opening Session: 9:30 am
Exhibits: 10:30 am – 4:30 pm

Wisconsin Center
Milwaukee, WI

FreshEx is Wisconsin’s only collaborative event bringing together foodservice AND retail under one roof for product sourcing, networking moments and discovering that next game changer. Produced by the Wisconsin Bakers Association, the Wisconsin Grocers Association and the Wisconsin Restaurant Association, this unique trade show welcomes decision makers from restaurants, bar and grills, grocery stores and bakeries.

Working together like this offers buyers and suppliers a more comprehensive business-to-business event. With a blending of the lines from retail to foodservice, this is your opportunity to learn from one another. And, it brings together the strengths of all three organizations to highlight consumer trends, sustainability, workplace efficiencies, and customer engagement.

See you at FreshEx 2023!